Ep. 010 - Why It’s Time To Press Record

April 28, 2017

In this week’s episode, I talk about the importance of just pressing the record button. Now don't get me wrong, you first need to go through the process of developing a vision and plan for your podcast and/or videocast. The idea/development phase will provide you the best opportunity to sustain your creative endeavor. However, you can't stay stuck in the idea/development phase. At some point, you need to stop planning and start recording.

By the end of this episode, you will:

  • recognize the value of recording your content and putting it out to the public
  • learn how the more your record, the more your content will evolve and get refined 
  • hear my content creation journey and gain insight into my evolution from hobbyist to business 

 

My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Panasonic LUMIX DMC-G7KK DSLM Mirrorless 4K Camera, 14-42 mm Lens Kit (Black)* (Buy Camera)

* = Affiliate Link

 

Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 

Hosting:

  • Podcast Host - Podbean

 

Follow Us:

 

Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 009 - How To Brand Your Podcast & Videocast

April 21, 2017

In this week’s episode, I explain how to properly brand your podcast and videocast. Your brand is how people identify you. In business, your brand will determine the type of customers you will attract. For instance, brands like Mercedes and Gucci are instantly associated with luxury. These brands are often automatically given the benefit of the doubt when is comes to quality. While both companies do make quality products, their brands have created instant credibility with consumers. Both companies logos are instantly recognizable by most people. This shows that a quality presentation is essential to developing your brand. Branding works in the same manner when it comes to podcasting and videocasting. Your content is king however, quality is definitely the beautiful queen. 

By the end of this episode, you will:

  • recognize the importance of branding your podcast/videocast
  • learn the different measures you need to take to properly brand your podcast/videocast
  • hear examples of how branding your podcast/videocast can attract listeners

 

My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Panasonic LUMIX DMC-G7KK DSLM Mirrorless 4K Camera, 14-42 mm Lens Kit (Black)* (Buy Camera)

* = Affiliate Link

 

Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 

Hosting:

  • Podcast Host - Podbean

 

Follow Us:

 

Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 008 - Why Every Business Needs To Be Creating Their Own Content

April 14, 2017

In this week’s episode, I focus on why every business owner needs to be creating their own content whether that's a podcast and/or videocast. Gone are the days where you can just purchase a commercial on TV or the radio to create awareness of your business. The reality is that traditional forms of media such as TV and radio are dying which means their impact on influencing potential consumers is dying as well. More and more, people are seeking out original and organic content. Ironically, as people are becoming less dependent on personal connections in their personal lives, people are becoming more dependent on personal connects with the goods and services they want and need.

By the end of this episode, you will:

  • recognize the importance of controlling the image of your business
  • see how creating brand awareness will help you be seen as the expert in your field
  • learn how creating your own organic content will help you humanize your business and build a personal connection with potential consumers

 

My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Panasonic LUMIX DMC-G7KK DSLM Mirrorless 4K Camera, 14-42 mm Lens Kit (Black)* (Buy Camera)

* = Affiliate Link

 

Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 

Hosting:

  • Podcast Host - Podbean

 

Follow Us:

 

Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 007 - How To Distribute Your Podcast and Videocast

April 7, 2017

In this episode, I give a quick overview of how to distribute your podcast and videocast. Once you record and edit your podcast and videocast, you have to make it accessible. 

By the end of this episode, you will:

  • understand why you need an RSS Feed
  • learn what platforms you need to setup an account with to distribute your podcast
  • know how to use YouTube, Facebook and Instagram to engage your audience with your videocast

 

My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Panasonic LUMIX DMC-G7KK DSLM Mirrorless 4K Camera, 14-42 mm Lens Kit (Black)* (Buy Camera)

* = Affiliate Link

 

Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 

Hosting:

  • Podcast Host - Podbean

 

Follow Us:

 

Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 006 - Consistency Is Key To Creating a Successful Podcast

March 31, 2017

In this week’s episode, I’m flying solo and addressing the importance of consistency. If content is king and quality is queen, consistency is a Joker. Let’s say someone stumbles upon your podcast and listens to all of your available podcast episodes. They’re hooked. They subscribe and are eagerly anticipating your next episode. They come back a week later and you have not posted a new episode. A week later they check again and there are still no new episodes. Do you think this person is going to keep coming back? I doubt it. This is why consistency is the key to creating a successful podcast.

By the end of this episode, you will:

  • understand the importance of consistency for podcasters and all other content creators
  • learn how to create a weekly schedule that will allow you to be consistent with creating, distributing and marketing your content
  • realize how not being consistent can prevent your podcast from growing

 

My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Panasonic LUMIX DMC-G7KK DSLM Mirrorless 4K Camera, 14-42 mm Lens Kit (Black)* (Buy Camera)

* = Affiliate Link

 

Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 

Hosting:

  • Podcast Host - Podbean

 

Follow Us:

 

Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 005 - How To Develop A Launch Plan for Your Podcast

March 24, 2017

This week’s episode is our third consultation with Munib. This consultation is all about developing a launch strategy for your podcast. Launching your podcast can be as simple as recording your first episode, editing it, uploading to your host and distributing your RSS feed platforms such as iTunes. However, developing a launch plan can put your podcast in a position to take off from day one. Always remember, it is all about the work you put in on the front end. 

By the end of this episode, you will:

  • hear the brainstorming process for developing podcast episode idea
  • understand the importance of having a good podcast launch plan
  • learn how to prepare your own podcast launch plan 


My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Blackmagic Pocket Cinema Camera with Micro Four Thirds Lens Mount* (Buy Camera)

* = Affiliate Link

 
Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 
Hosting:

  • Podcast Host - Podbean

 
Follow Us:

 
Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 
Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 004 - Consultation: Who’s Your Avatar

March 17, 2017

This week’s episode is our second consultation with Munib Sheikh. The focus of this consultation is to help Munib define his avatar. An avatar is a profile of the ideal person who will resonate with your podcast. Defining your avatar will help you remain focused when creating content. Podcasting is a lot like fishing. There are plenty of fish in the ocean, lake or river and there are many different ways to catch them. With that said, if you go with fishing without a plan, you’re likely to walk away with an empty cooler. However, if you determine you are fishing specifically for bass and use bait that bass like, you are more likely to catch a bass or two on your trip. While you may not walk away with a cooler full of bass the first time you go fishing, you will be better equipped to catch bass in the future which will translate to more successful fishing trips. The same is true for podcasting - you may not get 10,000 listeners in the first month but if you focus on your target audience, it will translate to future success.  

By the end of this episode, you will:

  • follow Munib’s journey to discovering his avatar
  • know the importance of defining your avatar
  • understand the process for defining your avatar


My Equipment:

  • Microphone(s) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • Mixer - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • Video Camera - Blackmagic Pocket Cinema Camera with Micro Four Thirds Lens Mount* (Buy Camera)

* = Affiliate Link

 
Software:

  • Audio Editor - Adobe Audition CC
  • Video Editor -  Adobe Premiere CC

 
Hosting:

  • Podcast Host - Podbean

 
Follow Us:

 
Posting Schedule:

  • Tuesdays - Videocast Posted to YouTube (Subscribe)
  • Fridays - Podcast Posted to iTunes, Stitcher and Google Play

 
Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 003 - Consultation: How Podcasting Can Help Your Consulting Business

March 17, 2017

In this week’s episode, I sit down with my friend, Rufus Lott to discuss how starting a podcast could help him grow his consulting business. Rufus has been an education consultant for about a year. He partnered up with another friend, Kevin Curtis to create Texas Educators for Restorative Practices (TEXRP). I can attest from personal experience that Rufus and Kevin are equally qualified to train educators in Restorative Practices. With that said, Kevin has about a year and a half head start on Rufus as an independent education consultant. As we all know with consulting, branding is everything. Our conversation focuses on how Rufus can use podcasting to build his brand, as well as Kevin’s, to help push their TEXRP to the next level.

By the end of this episode, you will:

  • understand the importance of your brand in consulting and other service businesses
  • learn how podcasting and other content creating platforms can help you grow your business
  • see how creating free content can build a following which could eventually turn into premium content and passive income

 

Our Equipment (* = Affiliate Link):

  • MICROPHONE(S) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • MIXER - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • VIDEO CAMERA - Blackmagic Pocket Cinema Camera with Micro Four Thirds Lens Mount* (Buy Camera)

 

Editing Software:

  • AUDIO EDITOR - Adobe Audition CC
  • VIDEO EDITOR -  Adobe Premiere CC

 

Podcast Hosting:

  •  PODBEAN

 

Follow Us:

 

Posting Schedule:

  • TUESDAYS - Video Posted to YouTube (Subscribe)
  • FRIDAYS - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 002 - Consultation: WHY Do You Want To Start a Podcast

March 17, 2017

In this week’s episode, I sit down with my friend, Munib Sheikh, for a consultation. Munib has been playing around with some vlogging on Facebook Live, but would like to get serious about becoming a true content creator. The focus of this consultation is helping Munib to discover “Why” he wants to be a content creator. The reason we are focusing on his “Why” is because this is what will determine the vision for his content.

By the end of this episode, you will:

  • understand that your WHY is the most important factor for developing your content
  • know how to determine WHAT you are going to do to accomplish your WHY
  • have a better understanding of HOW you can make your WHY and WHAT come to fruition

 

Our Equipment (* = Affiliate Link):

  • MICROPHONE(S) - Shure SM7B Vocal Dynamic Microphone, Cardioid* (Buy Microphone)
  • MIXER - Behringer XENYX 1204USB USB Mixer* (Buy Mixer)
  • VIDEO CAMERA - Blackmagic Pocket Cinema Camera with Micro Four Thirds Lens Mount* (Buy Camera)

 

Editing Software:

  • AUDIO EDITOR - Adobe Audition CC
  • VIDEO EDITOR -  Adobe Premiere CC

 

Podcast Hosting:

  •  PODBEAN

 

Follow Us:

 

Posting Schedule:

  • TUESDAYS - Video Posted to YouTube (Subscribe)
  • FRIDAYS - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00

Ep. 001 - Consultation: There’s More To Starting a Podcast Than Just Pressing Record

March 17, 2017

This week’s episode is the genesis of Podcast Caddy. My friend Wallace and I had wrapped up recording an episode for my YouTube Channel, Klassic Konversations, and he asked me for some guidance about how to get his podcast started. I decided to turn on the camera and capture the discussion. At the time, I didn’t realize that this conversation would be the inception for Podcast Caddy.

By the end of this episode, you will:

  • know that there is more to podcasting than just recording your show
  • have a better understanding of what you will need to consider when developing your podcast
  • learn ways you can market your podcast to build a following

 

My Equipment (* = Affiliate Link):

  • MICROPHONES - Saramonic Dual Wireless VHF Lavalier Microphone Bundle* (Buy Microphone)
  • VIDEO CAMERA - Blackmagic Pocket Cinema Camera with Micro Four Thirds Lens Mount* (Buy Camera)

 

Editing Software:

  • AUDIO EDITOR - Adobe Audition CC
  • VIDEO EDITOR -  Adobe Premiere CC

 

Podcast Hosting:

  •  PODBEAN

 

Follow Us:

 

Posting Schedule:

  • TUESDAYS - Video Posted to YouTube (Subscribe)
  • FRIDAYS - Podcast Posted to iTunes, Stitcher and Google Play

 

Support Podcast Caddy and Get Access to Exclusive Content:

00:0000:00